IGN’s Simon Kinberg is a big fan of the music streaming service.
So much so that he was willing to bet his own money on SiriusXM’s Live From the Earth, a song that would get on Sirius XM Radio, but which did not.
He said he would not be surprised if the radio station’s chart went down if SiriusXM did not get a share of the radio rights.
“I was not expecting that,” Kinberg told Billboard.
“I’m sure the company has a lot of plans for it, and the fact that they did not is unfortunate.”
But the odds of that happening are not that low, at least according to Kinberg, who said that SiriusXM would probably be happy to get a slice of the pie.
“If they get the deal, they’re going to put their best foot forward and say ‘You know what?
We’ve got the rights to this, we want you to be our partner in making it happen,'” Kinberg said.
“And I think they would be happy for that to happen.”
They’ve got that potential, and I think that they’re gonna get it.
But at the end of the day, I think if they didn’t get it, I don’t think they’d have it.
“Kinberg said that he had been “really impressed” with SiriusXM for getting on board with the deal.
But it would not necessarily mean that SiriusXM Radio would get the same exposure as SiriusXM Radio.
He noted that Sirius XN would be in the mix if the deal was done right, and he predicted that the radio service would not get the “same kind of hype” as Sirius XMA.”
There’s always going to need to be some sort of differentiation and it’s always gonna be a struggle to make that happen,” he said.
The deal would also not affect SiriusXM subscriptions, though.
Kinberg predicted that it would likely be a bigger hit with subscribers than the subscription service itself.”
As for why he would bet his money on the radio streamer in the first place, Kinberg noted that he has been “worried” about the radio giant for its failure to get into the music business. “
If they don’t get that deal, then I’m sure they’re in a different situation, and they may not get to be the #2 or #3 radio service on the planet.”
As for why he would bet his money on the radio streamer in the first place, Kinberg noted that he has been “worried” about the radio giant for its failure to get into the music business.
He mentioned that the company had been looking for a partner in the past and was not successful, but he also added that he felt that Sirius was “very much in the driver’s seat right now.”
He also added: “I think there’s a lot that’s going on at SiriusXM right now that’s pretty interesting.”
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